Salesforce
Salesforce Data Source
Salesforce is a leading customer relationship management (CRM) platform that helps
streamline your team to ensure you maintain optimal customer satisfaction.
It can be used by marketing, sales, service, IT and commerce teams to focus on meeting the
needs of your complex business and ensure you can maintain a high level of customer
experience, regardless of what is happening in the world.
When used with an ETL (Extract, Transform, Load) or ELT (Extract, Load, Transform)
pipeline offered by Gravity Data, it becomes a CRM powerhouse that you can use to take
your business to the next level.
ETL Your Salesforce Data
Here at Gravity Data, we can harness the raw data of Salesforce through an ETL or ELT
process in addition to your existing data pipeline, ensuring you can maximise the potential of
this CRM system without needing to understand and use complicated code.
Salesforce Use Cases
With Salesforce, ‘use cases’ refer to how you can use the tool, such as to deliver
outstanding customer service whilst minimising your time spent. Its uses also include:
- Create personalised marketing experiences
- Convert more potential customers into loyal fans
- Understand customer needs and wants on a deeper level
- Respond to customer issues in a timely and focused way
- Automate time-hungry tasks so your team can achieve more
- Build customer apps to suit the unique needs of your business
Features Of Salesforce
The features included in the Salesforce CRM provide a wide range of benefits to your team
members and customers alike, allowing a high level of customer satisfaction and growing
sales faster whilst easing your workload. This includes:
- Account and contact management
- Insights from social media tools like Facebook, Twitter and LinkedIn
- Customer engagement tools
- Lead management
- Visual workflows and approvals
- Easy to use reports and dashboards
- Workflow creation
- Task management
- Opportunity tracking
- Collaboration tools
- Analytics
Create Salesforce data pipelines
Why use Gravity to build real-time data pipelines with Salesforce
- Simple: No code set-up of your data pipelines for Salesforce
- Secure: Enterprise security and accreditations to keep your data safe
- Reliable: Gravity’s real-time engine supports high throughput of Salesforce and manages failures elegantly to ensure your data arrives at the destination
- Scalable: High volume with autoscaling to support your real-time data pipelines
